Poetica WORKABOUTWRITE TO ME

Designing how humans and AI work together.

I help founders, nonprofits and artists consciously use AI to shape their narrative, widen their impact and build the network that carries their work into bigger rooms.

SABA KHALID · POETICA STUDIO

Saba Khalid, AI strategist and conversational designer, Sonoma County

WHAT I DO

INSIDE Every answer approved before it’s said.enter → SHIPPED

Conversational AI

Chatbots people trust with hard questions. INSIDE Where it fails, before anyone gets hurt.enter → IN TESTING

AI safety & governance

Rules a person signed. Tests before launch. INSIDE AI drafts. A person signs.enter → PROTOTYPES

AI workflows

One stuck task, rebuilt, with a person signing off. INSIDE Stories you can play, or walk through.enter → PLAYABLE

Creative experiments

Games and interactive stories.

HOW I WORK

  1. 01Find the human problem.
  2. 02Decide if AI belongs.
  3. 03Design the system.
  4. 04Test it with people.
  5. 05Hand it over, so they can carry it.
I turn complexity and reckoning into stories, systems and experiences.

PROTOTYPES YOU CAN OPEN

Raaji, the chatbot, as an illustrated faceراجیraajiجو کسی سے نہیں پوچھ سکتیں، مجھ سے پوچھیںAsk me what you can’t ask anyone else.Talk to RaajiRAAJIFOUNDER · CONVERSATION DESIGN & SAFEGUARDINGGirls had no one safe to ask about periods.An anonymous chatbot, in eight languages.TALK TO HER → ecomatchAn EcoMatch member profile photoAn EcoMatch member profile photoJane S
landscaper, AustinJuan R
wants an herb wallIt’s an EcoMatch.Book a callECOMATCHCONCEPT & PRODUCT DESIGNBuilding green, with no one to ask.A call with someone who already has.FIND YOUR MATCH → Sarah, the character in Saving Sarah, in her roomSaving Sarah logoSaving SarahKARACHI LOCKDOWN, 2020TAP TO STARTSAVING SARAHWRITER & GAME DESIGNERLockdown, 2020. Anxiety, and no therapist.You look after Sarah first. Then yourself.PLAY THE GAME → JW’s website, one work per roomENTERJW · ARTIST WEBSITECURATION & POSITIONINGSix phases, found in thirty years of work.Now he leads with the newest: line paintings.SEE THE SITE →
See more workAPPS & GAMES →

MY OWN WORK

Writing Comics Photography Jewellery
COLLABORATIONS & RECOGNITION
World Economic Forum UNICEF Stanford Graduate School of Business MIT Solve BMW Foundation Herbert Quandt UNESCO ifa — Institut für Auslandsbeziehungen Institut für Kulturaustausch Draper University UNFPA Vodafone Americas Foundation California Climate Action Corps John Muir Charter Schools Roddenberry Foundation Ilm Ideas 2 The Nest I/O — P@SHA's tech incubator The Pollination Project Cultural Vistas The DO School

Sonoma County, California · poetica.studio · saba@poetica.studio · linkedin ↗

STORY / DESIGN / SYSTEMS / AI / LABOUR / POWER / ART / CULTURE